Saturday, 18 June 2016

Grow Your Blog With Bloglovin

Grow Your Blog With Bloglovin

What is Bloglovin'?


Bloglovin' is basically a glorified blog reader - it was originally called Blogkoll, Swedish for 'looking at blogs'. That was back in 2007, when it was founded as a means to read blogs without having numerous tabs open. As the concept took off the name was changed to Bloglovin', and by October 2011 it had a million registered users.


What can Bloglovin' do for me?


Unless you're already an active Bloglovin' user - or think it looks like something you're going to love - BL is just another tool in your blogging arsenal. But, use it correctly and it has the potential to drive significant amounts of traffic your way, not least because of the way it recommends similar blogs to users.

I haven't been able to find a confirmed user number, but figures range from 8 million to over 25 million. Around 90% of users are female, and lifestyle blogging is the site's bread and butter. A report released by Bloglovin' last year revealed the most searched for topics by region:

Bloglovin searches by country


How do I get started with Bloglovin'?


First things first, sign up for an account:

Bloglovin' sign up page

Next, you need to claim your blog. Because Bloglovin' works via RSS feeds you don't need to actually add your blog for it to already be listed on the site. This has been the result of some controversy over the years because, well, not everyone is a Bloglovin' fan. Still, claiming your blog will give you much more control over it.

At the top right of the page is a search bar, put your blog's full address in. Once you have found your blog, click 'claim it'. (Once it's claimed the same spot will read 'blog by *name*'.) You will then be given a piece of code to include in a blog post, to confirm your ownership. It really is that easy!

Babi a Fi on Bloglovin

Once you have claimed your blog, you can make some changes. In your blog analytics click 'edit blog info' to change your blog's category (your blog will be ranked within it - choosing a slightly less popular category can push you to the top of it), and choose whether or not to connect to Twitter and Facebook and, if so, whether you want Bloglovin' to make automatic social updates for you. (You can connect to Pinterest from the sidebar on the homepage.)

How do I get the most out of Bloglovin'?


One of Bloglovin's selling points is that, when someone follows your blog, your posts will stay in their feed until they're marked as read. Its default setting is to send users a daily email with updates in their feed, providing your post with another opportunity of being read. Although posts open in Bloglovin's iframe by default, it still counts in your blog's traffic and, if you wish to, you can turn off the frame option for your blog altogether.

In the screenshot of my blog's Bloglovin' page above you can see that the first few lines of your post, your post titles, and your top image, get pulled whenever you publish a new post. The more eye-catching and enticing those three elements are, the better!

bloglovin post

Here you can see the anatomy of a Bloglovin' post. The three little dots at the bottom right of a post gives you the option to report a post, or to delete it. The 'love' feature is relatively new and is just the same as a Facebook like or a Twitter heart. 'Share' is pretty self-explanatory, while 'save' allows you to save posts to different collections for future reference.

Another use for the 'save' option is to pull posts from your blog's Bloglovin' page to your Bloglovin' profile page, or another blog page if you have more than one. This is useful because following one doesn't automatically mean you're following the other.


Anything else I should know about Bloglovin'?


Like most things, what you get out of Bloglovin' is closely related to what you put in. If you follow other blogs, and scroll your feed to read, save, and love posts you'll be more likely to find other people reciprocate. It can be difficult to grow your Bloglovin' followers, but attractive images, catchy titles, and including a Bloglovin' button with the rest of your social media icons are all good starts.

(Note - there is no easy follow / unfollow app for Bloglovin', even just to check who is doing what. I've learned this the hard way as I currently unfollow my entire list of 8k + so I can then refollow my own followers...)

Bloglovin' also has some handy widgets you can include in your sidebar or at the bottom of your blog posts. Like this one:

Follow


Are you on Bloglovin'? Do you have any tips on using it to the best advantage?









 For more posts on blogging, click the picture below:
Blogging Guides





32 comments:

  1. Thanks for this. I haven't got to grips with Bloglovin - I've been on it for five months and I've got one follower!

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    1. I found it so hard to grow my followers on it in the beginning - it just took some time to get the ball rolling!

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  2. How helpful. I am on bloglovin but don't use it at all. #KCACOLS

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    1. I like that it's mostly automated - I don't think I'd remember to update manually very often!

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  3. Ohh this is so useful, thanks! I have a blog lovin account but I've never used it. Will have to have another look at it when I have some time, sounds like a great way of getting more people seeing my posts and discovering new blogs xx #KCACOLS

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    1. It's really good in that once it's set up, etc, it pretty much manages itself - you don't have to keep remembering to share, like with a lot of networks!

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  4. I am registered on Bloglovin but don't use it as I don't really understand it!! It just seems like another think I haven't got time to do... #KCACOLS

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  5. I'm on Bloglovin and initially found it a really great way to keep tabs on some of my favourite blogs each day. More recently I haven't been able to look at my Bloglovin email each day because I simply don't have time. I really should get back into the habit of scanning it for good reads and try to use some of your tips for getting the most out of it #KCACOLS

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    1. I go through phases with it too, but I'm determined to get over 1000 followers on it at the moment! x

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  6. I have Bloglovin but don't really use it much. I really should use it more. Thank you for these tips.
    #KCACOLS

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    1. I think once you've spent a bit of time setting it up, etc, you only need to check in now and then x

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  7. This is very helpful thank you. I'm signed up for Bloglovin but I have no idea how to use it. Pinning to read more thoroughly. #KCACOLS

    Nicole | The Professional Mom Project

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  8. Every once in a while I'll see some traffic from this, and honestly never knew what it was. I have a hard time keeping up with the platforms I use now, but this was useful information and something to think about. #KCACOLS

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    1. I think it's definitely worth setting up an account and claiming your blog, at least.

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  9. I signed up with bloglovin awhile ago, but never really did anything with it. This post is really useful though, maybe I'll give it another go with this as a quick reference guide, thanks! x #KCACOLS

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  10. Do you know i registered and followed lots of blogs but i rarely use it. I forget it's there to be honest! Thank you for the tips on how to actually use it! Thanks so much for linking up at #KCACOLS. Hope you come back again next Sunday.

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  11. im registered but hardly use it either :/ its just something else to remember! would be interesting to do some analysis though long term as to where traffic comes from vs how much time spent on various activity #KCACOLS

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    1. For sure - I'm getting more from Facebook lately, though I've not been spending extra time on it!

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  12. I've been a registered user for months now, and haven't really done anything with Bloglovin'. However, your post has convinced me to really get to checking the website out. Thanks so much for sharing <3 #KCACOLS

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  13. Following you now. I love bloglovin as a reader, it means all the blogs I follow end up on one email that I can read later when I have time. As a blogger it is simple to use as you don't need to post or add anything to it. #KCACOLS

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    1. It's so much easier than having individual subscriptions, that's for sure! x

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  14. This is a really helpful post thank you! I am on bloglovin but not sure I was using it correctly so I've made the changes now! #KCACOLS x

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    1. Aw, thank you - I hope it helped! :) x

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  15. I am on Bloglovin but I don't really use it at all. I need to have a look at it as I know a lot of people use it for read through their fave blogs. #KCACOLS

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    1. You don't need to check it much really, unless you use it as a blog reader. You can just optimise it and it'll will mostly do the work for you. x

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  16. I am on wordpress but it seems pretty good. The only thing I don't like about bloglovin is that sometimes, you can't comment with an URL. #KCACOLS

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    1. I didn't know that - is that in the bloglovin' frame?

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