Tuesday, 21 February 2017

LGBT+ TV Adverts

LGBT+ TV Advertising in the UK

I've been writing a series of posts on LGBT+ themes in UK sitcoms over on Tumblr - read more HERE - and as an offshoot I started looking at TV advertising. This will serve as a master post for write ups on individual adverts.

 1995. When news of a male/male kiss in a Guinness ad hit the tabloid press the backlash was so strong that the brand chose never to air it. Read more HERE.


 1998. Impulse bodyspray.


☆ 2003. Marmite attracted 71 complaints with their ad featuring a prolonged same sex kiss of life. Read more HERE.


2008. An advert for Heinz Deli Mayo featured a same sex kiss - the company withdrew it after receiving over 200 complaints in six days. Read more HERE.


 2012. Barclays became the first UK bank to feature a same sex couple in a TV commercial with their ad for personalised debit cards. Read more HERE.


 2013. Amazon Kindle.


 2013. Microsoft Outlook.


 2013. NatWest bank ran a super sweet ad featuring twin sisters - one who loved her husband Jeff, and the other who loved her girlfriend Kate. There was no fanfare surrounding it, and little mainstream media coverage. Read more HERE.


 2016. Kellogg's cornflakes.


 2016. Lloyds bank featured a same sex proposal in their 'Your Next Step' advert, launched in March. Read more HERE.


 2016. Sainsburys.


☆ 2016. Thomas Cook launched a 'bold and contemporary' ad in time for Christmas featuring a same sex kiss and a family with two dads. Read more HERE.






For more like this, please click the image below:
Film and TV History


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