Thursday, 9 March 2017

Virgin Mobile - Careful What You Sign

Virgin Mobile - Careful What You Sign

In 2002 Virgin Mobile was criticised for an ad campaign starring Wyclef Jean. In the first TV spot Wyclef was enjoying a night out when he signed an autograph for an unfortunate looking fan - and soon found himself contracted to be her personal slave. The second spot featured Wyclef's escape from his new trailer park home... Only to run into the sheriff and end up avoiding the soap in the prison showers.

Although a number of complaints were received by the ITC - Independent Television Commission - it was ruled that the joke was unlikely to cause widespread offence.

The advert was created by Rainey Kelly Campbell Roalfe/Y&R as part of a £5 million campaign. You can see the full ad below:

For more like this, please click the image below:
LGBT+ TV Adverts

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